Real Estate Seller's Guide

Florida First Realty, welcomes you to Polk County, Florida and to our website. This website is designed to be your one-stop shop for real estate in Central Florida.

The Home Sales Process

Home Purchase Process

What is the true market value of my home? How should my home be priced? How do I attract qualified buyers? How can I maximize my home’s potential to get the best price? What is my next step? Am I prepared to move if my home sells quickly? A Florida First Realty professional can help you navigate all of the obstacles involved with selling your home. The right Realtor at your side can make the difference between a smooth sales process and one filled with unnecessary stress. The professionals at Florida First Realty take a genuine interest in helping clients obtain the most favorable deal with the least amount of worry.

Preparing Your Home

Home Sales Process

Prior to placing your house on the market, your Florida First Realty agent will offer simple suggestions to make your home more inviting such as repairing noticeable issues, de-personalizing and de-cluttering each room, illuminating living areas, and staging the home for maximum appeal. Your agent will then take quality pictures and videos of the home. Serious buyers respect and appreciate a proactive and honest approach.

Realtor, Robert H. HayesCall Bob Hayes at Florida First Realty at 1-863-224-4894

Pricing Your Home

While prepping your home, your Florida First Realty agent will research current activity and recent sales in your community and determine a list price that is both favorable and fair. Pricing your home way above valuation may cause it to sit on the market for a long period of time. Generally, homes that sit on the market for longer than a year are viewed negatively by potential buyers. Alternately, pricing your home too low means less money for you, the seller. Our experts use strategic tactics to appropriately find an agreeable list price for your home so that it will sell quickly and positively.

Marketing Your Home

Using innovating marketing strategies, Florida First Realty has the unique capability to showcase your home on a global platform. More than 95% of buyers begin their home search online, and Florida First Realty highly-ranked, fully-optimized website captures more prospective buyers who are able to virtually tour your home. This enormous reach extends way beyond the local region, often attracting buyers from outside the state and not uncommonly outside the nation. Apart from our search engine friendly website and social media presence, Florida First Realty is proud to also offer a first-rate, comprehensive print marketing program.

Showing Your Home

Once the marketing plan is underway and your home is posted on Multiple Listing Services (MLS), your real estate agent will call to schedule showings for potential buyers. Understandably, this is a challenging time for the sellers because they have to keep their home clean and clutter-free. Though difficult, it is imperative that sellers showcase their home in the very best possible light. Your agent will help you with the nitty-gritty details such as making arrangements for your pets, postponing the water irrigation timers, and turning lights on and off after each showing. Again, trusting a Florida First Realty agent to sell your home alleviates much of the stress during this precarious process.

Negotiating a Deal on Your Home

When a buyer makes an initial offer on your home, your agent will review the contract with you and guide you as you decide whether to accept, reject, or counter the contract. During this time, you will be pleased to have a Florida First Realty professional fiercely negotiating on your behalf. Our agents are trained with a special skill-set to successfully bring an amiable contract to the sellers.

Close the Deal

Prior to placing your house on the market, your Florida First Realty agent will offer simple suggestions to make your home more inviting such as repairing noticeable issues, de-personalizing and de-cluttering each room, illuminating living areas, and staging the home for maximum appeal. Your agent will then take quality pictures and videos of the home. Serious buyers respect and appreciate a proactive and honest approach.

About Florida First Realty, Inc.

Our expertise in the buying and selling process has helped us guide clients with a wide range of needs.
Whether you’re relocating, downsizing, or a first time home buyer, our goal is to help you meet yours.
We specialize in the following:
Lakefront Homes, Existing Homes, Vacant Lots, Acreage
Whether you're selling your home for top dollar, or looking the perfect home,
Florida First Realty is here to help you succeed.

Polk County Real Estate

With a population of more than 650,000, Polk County is made up of the following communities:
Winter Haven, Lakeland, Auburndale, Bartow, Haines City, Dundee, Lake Wales, Davenport, Polk City, Lake Alfred
The housing market consists mainly of single-family homes, many of which have two to five bedrooms. Condos, townhouses, and mobile homes are also readily available. Large tracts of land are still prevalent in Polk County waiting for your new home.

Call Florida First Realty at 1-863-224-4894

Robert H. Hayes
Co-Owner/Broker/Salesman
Florida First Realty, Inc.
162 2nd St. S.W., Winter Haven, FL 33880
863-224-4894 cell#
863-291-4372 off fax#
RHHayes138@gmail.com

For driving directions to the Florida First Realty Main Office at: 162 2nd St. S.W., Winter Haven, FL 33880 please visit the map below:

To contact Bob Hayes at Florida First Realty, call 863-224-4894 or complete the following contact form. Click the 'Submit' button to send us your message.

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